Wise Observer

full color catalog has many advantages that make it able invade markets in a visual and personal level. Since it is a very portable and for the most part uncomplicated promotional tool, nearly everyone can read a catalog with no problems at all. Her are more ways how catalog printing can help your business .

A lasting promotional material:

Catalogs as a promotional tool have a very long lifespan. Unlike other investments like booklet printing which can be easily thrown away, a catalog is an enduring print medium that can last several years. In fact, if you are trying to save money, you can even use your catalogs from last year, or even from the past five years and it can still probably attract sales. This is due to the fact that a good number catalogs have thicker more durable covers that increases the catalog’s protection from outside elements.

Also, catalogs can continually be reused and redistributed anytime. People can give them to family and friends when they are finished reading the catalogs. Other promotion print mediums like posters sometimes can not be given to people this way.

Visual and textual advertising combined

In addition endurance, color catalogs are basically a union of visual and textual content. The fundamental selling point of catalogs is their skill to display how a product or service looks like, while still being able to explain various details about it. Short term marketing tools like fliers or brochures, do not have the enough area to contain all the information that a catalog can easily carry. So, this means that you can design a layout that has enough textual and visual information to encourage a potential customer to buy any of your products.

Easily adaptable for mail

Another advantage to catalogs is that they can be mailed through the postal service. There are special catalog envelopes that you can obtain which can hold your catalogs through the whole postal process. Most postal services around the world recognize catalogs as legitimate mail, so they acknowledge them as light packages. Posters and other promotional materials like it are not as adaptable to mail as catalogs.

A lot of the rising businesses need new equipment to meet their demands for print and label applicators. The latest model from Accuplace called the AEvo is the best of its kind for print and apply solutions for low tolerance applications. This latest revolutionary label and print applicator has options that let you print and apply all types of labels with the highest accuracy possible. Most of the commercial print applicator machines can only print a fraction of the precision this device can print with. One would think a device so precise, and powerful as this one would take lots of maintenance, but it doesn’t at all, as a matter of fact, it requires less maintenance than other devices in it’s class. This can save you time, and money, and even clients. The AEvo also prints and applies a lot faster than other print and apply applicators. If you are able to complete more tasks in a faster time, than you can save time, and gain more clients in the process since the machine isn’t being used as often. Another problem people have with these applicators is that you have to peel them yourself, this can damage, and ruin the labels. The AEvo does all the peeling and labeling for you as well. This can save you money, from having to upgrade, your current device, or even buy a new one! This device also features a high DPI setting, or dots per inch, so that it can print with the highest precision, even if it is printing the smallest label. If you have a low DPI, than your printer won’t be able to print small labels clearly, and this can hurt business. With this new device from Accuplace, you can print labels as small as 3×3mm, and still be able to see them very clearly! When you are printing and apply in these small sizes, your placement accuracy will be affected. However, with this new revolutionary device the placement accuracy, which is 0.002″ / 0.05 mm or better. Now you can print the small labels, with the highest accuracy possible, which will definitely help your business. In conclusion the AEvo is the most precise label and print applicator in the market!